Customer Experience & Strategy for Execs

Do you feel confident and equipped with the latest CX knowledge or are you still in the 90’s with a narrow view of strategy?

Do you have what it takes to lead well and strategically understand Customer Experience in your business?

Chances are you are like most of the senior managers in Australia who struggle to draw the commercial connection to finance, strategy and the real power of customer experience. Come along and invest 2 hours to sharpen your insight and knowledge.

Being able to authentically evaluate your organisation through the eyes of your customers will allow you to fully appreciate the service you offer to the public. With a new perspective, you will be guided through a series of design techniques to help you to identify areas of improvement and create aligned solutions.

Join us and learn how to lead with confidence and push customer experience as strategic move in your organisations.

One of our most powerful Executive Masterclasses

Increase focus and revenue

84% of Australian organisations are now working to improve their customer experience

Course Content

Fast Facts

  • What is a journey map from a commercial aspect
  • Financial analysis of CX
  • Prioritising the value items for customer driven change
  • Monitoring progress and transformation
  • Highly interactive workshop
  • Instructor led by one of our dynamic accredited MCBI facilitators
  • 2 hours of professional development units
  • Digital Credentials issued
  • Small class sizes

‘One of the most powerful workshops our team has done. Not only did we better understand the way to map a customer experience, we were able to practically plan to improve processes in a unified manner. Thank you. Great session and enjoyed every minute’ 

 

Adelaide Superannuation Company – 2019.
Bespoke Course ran for 42 people

5 reasons why this workshop is for you

  1. You have a digital transformation underway and you need a way to unite the whole business
  2. You’d like to examine your internal staff experience and find ways to enhance turnover and engagement
  3. 67% of consumers and 74% of business buyers say they’ll pay more for a great experience and you’d like to learn how to do this
  4. Organisations that lead in CX outperformed laggards on the S&P 500 index by nearly 80% and you want some of the action!
  5. Loyal customers are seven times as likely to test an offering, five times as likely to buy again and four times as likely to refer and it seems like a great way to build the business

By 2020, more than 40 percent of all data analytics projects will relate to an aspect of customer experience.

Will you know how to lead?

Have 6 or more people?

 

Enquire about having an inhouse session to improve your the skills and commitment to delivering a great customer experiences

Bookings

$199.95